Double the enthusiasm with our pre-& onboarding app

Our HR department was looking for a way to bridge the gap between the moment a new hire signs the contract and their first day at work. How do you keep new hires as enthusiastic during this period as they were during their application? DPG Media does this with Appical, and an interactive introduction day!

The advantages

  • Takes Employees engagement to a higher level.
  • Employees learn all about the company, the products and brand.
  • New hires feel welcome and eager to start their new career.
  • The app is the first push in the right direction; with a comprehensive onboarding, employees arrive at their own department well prepared.

The app

  • ‘Getting Acquainted’ and ‘Passion for Media’ are the two chapters that form the base of DPG Media pre- & onboarding app. Want to know more? Check out the video!

Papers! Radio & video

Yes, DPG Media is bigger than you think… In addition to being a publisher of national, regional and local news brands & magazines, DPG Media also has websites and is active on the radio. Get more information about this in the app!

Guided tour of the printing house

During the first working day, every new employee goes on a guided tour through the famous DPG Media printing company, getting a first-person view into the direct results of the work done by hundreds of employees.

The campus

After recruitment has done its job, HR uses the pre-& onboarding app to keep employees engaged, educated and enthusiastic. The app is also devoted to the learning & development of employees.

Employee story

Employee at the Jacob Bontiusplaats, Amsterdam.


‘As a Consultant in Training & Development, I also used the onboarding app when I joined the company. When you start somewhere new, there is always a bit of tension and he onboarding app really helps reducing this tension to a minimum. Through the app I found out that in the location where I work there’s a restaurant – a good thing to know when doubting whether to bring your own lunch! I also got precious direct insight into the daily work life through quotes from my new colleagues. DPG Media considers learning & development to be of paramount importance and that makes my work so great. ‘

‘My worst onboarding experience ever was when I was 15 and working at a hardware store. After about ten minutes of introduction, I was thrown into the store to help customers. I had to ask my colleagues for help constantly and felt miserable. I like to get started quickly, but a little more information was needed there. In that respect, onboarding programs are actually quite a necessity, especially when wishing to create brand ambassadors. ‘

Internal Communication Manager

Birthe Verbruggen

‘I’m in charge of the introduction day for new employees, their very first day on the job. Working with Appical ensures that new employees don’t arrive at the first day completely clueless, but rather already have extensive knowledge of DPG Media at this early stage. ‘


Our goal for 2018-2019 is to make our app more function-specific! 


Watch the video

  • 0 Staff members
  • 0 New employees per year
  • 0 Million daily range
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DPG Media

DPG Media is a leading publisher of national, regional and local news brands, magazines and websites. It is also active on the radio. The varied DPG Media portfolio includes the brands AD, de Volkskrant, Trouw, Het Parool, Tubantia, De Gelderlander, BN DeStem, The Stentor, Brabants Dagblad, Eindhovens Dagblad and PZC.
In addition, DPG Media owns the radio channel Qmusic, business platform De Ondernemer, online video MyChannels and various other websites such as Autotrack, Intermediair, Nationale Vacaturebank, Advertising Brochure, SportNews and Tweakers. DPG Media is also the publisher of 143 door-to-door newspapers and the local platform
DPG Media various news brands reach 11.6 million readers daily, making DPG Media the most viewed media in the Netherlands!

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